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The haunting cry of my call to the Entrepreneur Life

Alex Turner
5 min readNov 13, 2018

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You may have the calling to be your own boss, and you may know exactly how you’ll do it. Set up an environmental foundation. Create a T-shirt site. Write a book. Design a mitten that you know the world really needs.

But it wasn’t like that for me at all.

I had a good job, I believed that was the path, and I worked hard through the promotions and the pay grades. But it never felt enough.

When I worked for others who had control over my salary, my time, and who set the expectations of my performance — I never felt safe.

That lack of safety and the resulting financial insecurity gave me anxiety.

That’s where it all began. Very faintly to begin with, and then increasingly louder — I could hear the haunting call to embark on the entrepreneur life.

That call didn’t come in overnight — it was more like a personal journey to discover why I felt so ‘out of alignment’.

Specifically, it felt like:

  • being stuck in a trap,
  • drained of creativity and energy,
  • chronic overwhelm,
  • indecisiveness,
  • not knowing what I wanted, just that I didn’t have it,
  • deep dissatisfaction…

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Alex Turner
Alex Turner

Written by Alex Turner

Founder, feminist, entrepreneur, coffee + self care

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